The NAB Show 2025 witnessed significant product announcements from PTZOptics, a leading innovator in robotic pan, tilt, and zoom (PTZ) camera solutions. The company showcased its latest technologies designed to empower users with increased flexibility, intelligence, and seamless cloud integration, spanning from control room software to camera hardware.

PTZOptics Introduces Hive: A Cloud-Native Control Room Solution

A key highlight of PTZOptics' presence at NAB 2025 was the official public launch of Hive. This cloud-native, browser-based platform is engineered to enable video teams to efficiently manage, control, and scale their productions remotely. Notable features include Multi-Bridge, which allows for the connection of multiple Hive Studios into a unified environment, and an Enterprise Plan offering unlimited Hive Studios for a flat annual cost. The ongoing development of Hive is also being driven by feedback from an active beta program.

The Debut of Hive-Linked Studio 4K Cameras: Seamless Cloud Integration

PTZOptics also introduced the Studio 4K camera line, marking the debut of their Hive-Linked technology. Available initially in 12X and 20X zoom models, with a 1080p version planned, these cameras are designed for seamless integration with the Hive platform. A single Ethernet connection provides power, control, video, and direct cloud access. This integration aims to simplify setup and operation, offering a direct connection to Hive Studios with minimal configuration.

Horizon Firmware Enhances PTZOptics Move 4K Camera Line

For users of the Move 4K camera line, PTZOptics previewed the Horizon firmware. This update introduces a mobile-friendly interface and integrates intelligent features directly into the camera. Key capabilities include AI-powered auto-tracking with clickable PTZ presets and built-in professional color correction tools. The Horizon firmware aims to improve camera usability, particularly in remote or single-operator production scenarios.

PTZOptics' Focus on the Future of Remote Production

The announcements from PTZOptics at NAB 2025 underscore the company's commitment to simplifying professional video production through innovative cloud-based solutions and tightly integrated hardware. The Hive platform, Hive-Linked Studio 4K cameras, and the Horizon firmware represent a significant step towards more flexible, scalable, and user-friendly remote production workflows for a wide range of applications.